Earth - 7'10" X 10'3" Indoor, Outdoor Area Rug - Jute, Jute

The Earth area rug is made for everyday living—perfect for a busy family room, covered patio, or an entry that needs durable, natural texture. Its low-profile jute weave reads as a neutral light brown with warm goldenrod undertones, grounding modern, coastal, and rustic interiors while keeping the look relaxed and lived-in. Use it under a sofa and coffee table to define a seating area or layer it on a covered porch for weather-tolerant style.

Designed as a ready-to-use accent, this rug arrives fully assembled and laid flat—no installation required. The flat, tightly woven jute surface gives a natural hand and subtle checker weave visible up close, while a reinforced woven border keeps edges tidy. Natural fiber construction makes the rug breathable and hardwearing in high-traffic zones; expect slight texture and color variation that’s part of the organic appeal.

Key benefits

• Everyday durability: low-profile jute weave stands up to high foot traffic and frequent use.
• Natural warmth: light brown with golden undertones adds a layered, organic look that complements many styles.
• Indoor/outdoor friendly: built to work in covered outdoor spaces as well as interiors where a natural fiber look is desired.
• Ready to use: fully assembled and sold individually—just unroll and style.

Details & Dimensions

• Size (overall): 7'10" × 10'3" (238.8 × 312.4 cm).
• Construction: flat jute weave with reinforced woven border.
• Pile profile: low-profile natural fiber (flatweave).
• Material: 100% jute (natural fiber).
• Color & finish: light brown with goldenrod undertones; matte, natural texture. Note: natural fibers and screens may show color and texture variation.
• Included: one rug; sold individually.
• Assembly: fully assembled—no setup required.
• Brand: Icona Home Decor.
• Category: area rug / indoor-outdoor (covered spaces).

Care & maintenance

Vacuum regularly with a brushless or low-suction setting to remove dirt and grit. Spot clean spills immediately with a mild detergent and water—blot, don’t rub. Because this is a natural fiber rug, avoid prolonged exposure to standing water and direct outdoor elements; when used on covered patios allow the rug to dry fully after moisture exposure. For best results and to extend life, use a non-slip rug pad underneath.

Sustainability & safety

Made from natural jute fiber, this rug offers a renewable-material choice with an earthy aesthetic. Expect natural variation in color and texture—this is part of the material’s character. To reduce slip risk on hard floors, pair the rug with an appropriate anti-slip pad. Keep away from continuous outdoor exposure and wet conditions to preserve fiber integrity.